ProScout Blog

Business Event Planning in Knoxville, TN - ProScout

Written by Chris Turley | Aug 11, 2021 1:53:45 PM

Relationships are at the heart of all business transactions and ProScout Lead Generation excels in finding the right kind of business relationships for our clients and potential clients. One of the ways we foster new connections for our clients in Knoxville is through ProScout-planned business events. These events provide organic, non-invasive settings for meeting likeminded professionals and forming new business connections. We conduct these events for our clients leveraging the network of connections we have in Knoxville, and are able to put together an invite list full of leads that would grow our clients’ businesses. To explain our business event planning further, we will cover some of the most common questions we receive about these events: ‘What are these collaborative events?’ ‘How do they work?’ And ‘How do they help?’

What are ProScout Business Events?

The goal of ProScout business events is to gather your ideal business leads into a social setting. This is not only beneficial to you, but to all parties involved, as these events promote connection between likeminded individuals in a casual atmosphere. To determine the makeup of these events, ProScout conducts research with our clients about their ideal prospects and then work to build a value proposition for our clients and for the event. These events usually only consist of c-level employees within our clients’ data set. Decision makers are the targets for ProScout business events.

How Do ProScout Business Events Work?

As mentioned earlier, ProScout conducts preliminary research to build an invite list tailored to our clients ideal prospect. We then work with out client to pick an ideal, neutral venue for the event which can range from a lunch and learn, to a happy hour, to an informal seminar. Most often these events only take one hour, as we know c-level schedules are busy and want to respect attendees’ time. ProScout will run the event from catering to presentation – all you need to do is work the room with your sales and marketing teams, connecting to generate leads and building your network of partners.

How Do These Business Events Help?

These events create high value connection points right at our clients’ fingertips. Because of our preliminary dataset research, these events yield audiences that are highly concentrated with the exact business connections that our clients are looking for. This means that our clients are able to make the same amount of high value business connections in one night that they might normally make in one month. And the value doesn’t only extend to our clients. Because the attendees at these events are all like-minded, everyone benefits.

After the Event

ProScout continues to work for our clients after these events are finished. One of our LeadScouts will personally follow up by phone with every attendee on behalf our client to ensure that no potential connection was missed. Through following up, we ensure our clients are fully equipped with information needed to close a deal or strike up a new connection.

Contact ProScout

The ProScout team is passionate about growing your Knoxville business and connecting your products and services with the people who can benefit from what you have to offer. Call us today at 423-567-5467 or click here to contact us, and let’s get started delivering you the marketing leads you need to exceed your business goals.